LONDON - Boy, I'm really impressed with Radiohead. What they have done to market their new CD, In Rainbows, is spectacular. This viral widget (complete with header navigation!) is a great example.
Check out the song Weird Fishes. Beautiful tune. The whole album rocks -- and as the WSJ said recently, it's a shame that the band's groundbreaking marketing is overshadowing its music. Both are praiseworthy.
What can "mainstream" online marketers learn from Radiohead? It remains to be seen. And enjoyed.
Check out the song Weird Fishes. Beautiful tune. The whole album rocks -- and as the WSJ said recently, it's a shame that the band's groundbreaking marketing is overshadowing its music. Both are praiseworthy.
What can "mainstream" online marketers learn from Radiohead? It remains to be seen. And enjoyed.
