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Tom Funk: Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies
Bradford Smart: Topgrading: How Leading Companies Win by Hiring the Best
George Baker: The New Financial Capitalists : K.K.R. and the Creation of Corporate Value
Chris Anderson: The Long Tail : Why the Future of Business Is Selling Less of More
Kenneth Roman: David Ogilvy and the Making of Modern Advertising
Mark Joyner: The Irresistible Offer : How to Sell Your Product or Service in 3 Seconds or Less
Larry Cunningham: The Essays of Warren Buffett: Lessons for Corporate America
Michael Gerber: The E-Myth: Why Most Small Businesses Don't Work and What to Do About It
Michael Treacy: The Discipline of Market Leaders: Narrow Your Focus, Dominate Your Market
Peter Drucker: The Daily Drucker ("An outstanding compendium." -Harry)
Denis Higgins: The Art of Writing Advertising : Conversations with Masters of the Craft
John Caples: Tested Advertising Methods ("A must for any marketer." -Harry)
Geoff Colvin: Talent Is Overrated: What Really Separates World-Class Performers from Everybody Else
Michel Robert: Strategy Pure & Simple: How Winning Companies Dominate Competitors
Alan M. Webber: Rules of Thumb: 52 Truths for Winning at Business Without Losing Your Self
George Whalin: Retail Superstars: Inside the 25 Best Independent Stores in America
Claude Hopkins: My Life in Advertising and Scientific Advertising
Vincent James: How I Made $77 Million in 2 Years -- and you can too.
Jay Abraham: Getting Everything You Can Out of All You've Got
Larry Bossidy: Execution: The Discipline of Getting Things Done
Jim Novo: Drilling Down: Turning Customer Data Into Profits With A Spreadsheet
Richard Whiteley: Customer Centered Growth: Strategies for Building Competitive Advantage
Michael Porter: Competitive Strategy: Techniques for Analyzing Competitors
Bryan Eisenberg: Call to Action: Secret Ways to Improve Online Results
Jim Collins: Built to Last : Successful Habits of Visionary Companies
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