This is Steven Kempton of the Asia Pacific Headhunter. With the Recruiting Blogswap I have the honor of writing for Harry on his blog. This is really a treat for me because Marketing Headhunter is a one of my favorite blogs.
Blogs are an interesting phenomena where it is easy to get sucked into the noise and get very little of real value. But as Harry writes here, one of the best ideas for a blog is to "treat it like a Cookie Jar. Give the reader something tasty and nutritious. Tell them something that they didn't already know. Or give them a new way to apply something that they already know."
Harry follows his own advice and has built a blog with some outstanding resources and information for readers involved in marketing, job hunting, and business in general. Here are my choices for top 5 most nutritious posts from Marketing Headhunter. It took me some time to narrow this list down.
1. "Before You Apply for Your Next Job..." - Just GREAT career advice for all of us.
2. "What's a Good Marketing MBA Dissertation Topic?" - I hadn't fully appreciated the value and empowerment of good copywriting until I read this. This is a great resource on becoming a better writer and marketer. There is enough value in this post alone to keep you busy for months!
3. Jay Abraham's "Stealth Marketing" - Free e-book from marketing guru plus a great story of how to get in touch with that CEO who will NEVER return your calls.
4. How to Recognize a Big Idea - Link to a free article which defines a core change in the workplace and business from the greatest business philosopher of our time. PLUS, great marketing stories and advice.
5. Getting Paid What You're Worth - Spot on advice on how to get paid more as well as what you are worth. Plus a link to a free article on how sports agents get big deals done for the stars!
If you haven't read through this blog before then I highly recommend those above. But, this list isn't definitive and there are plenty of other gems there as well.
